This year, 2024, the NHS Organ Donor Register celebrates its 30th birthday, so for Organ Donation Week this September we want as many local landmarks and buildings across the country to turn pink, to help raise awareness of the incredible gift of organ donation, and to encourage people to confirm their decision on the Register.

During Organ Donation Awareness Week 

we will continue to raise awareness of the important need for families to talk about organ donation to help save lives. The campaign last year saw a tremendous amount of media coverage, social media activity and support on the ground at events.

Think pink this Organ Donation Week

Organ Donation Week is the perfect time for people to confirm their support for organ donation by adding their name and decision to the NHS Organ Donor Register.

What better reminder for people to take two minutes to think of others than a big pink building! Pink is the colour of the organ donation card and the more buildings we can light up pink, the more attention we can give to this life-saving gift.

So whether it’s a local landmark, your local hospital, a council office building, school or university make sure you go pink this 30th year of the NHS Organ Donor Register!