World Breastfeeding Week, celebrated annually from August 1 to 7, is a global initiative launched in 1992 by the World Alliance for Breastfeeding Action (WABA) in collaboration with WHO and UNICEF.

It commemorates the 1990 Innocenti Declaration, which emphasized the need to protect, promote, and support breastfeeding worldwide. The week raises awareness about the significant health benefits of breastfeeding for both infants and mothers, and its role in fostering healthier communities.

The theme for 2025 will focus on environment and climate change. It will highlight our roles in supporting breastfeeding to create a sustainable environment while simultaneously reducing the impact of climate change caused by artificial feeding. 

Breastfeeding is a natural, renewable food that is environmentally safe. Breastfeeding is produced and delivered without pollution, packaging or waste and is the sustainable solution that is good for the planet and its people. Prioritising and supporting breastfeeding will reduce the growing climate impact of artificial infant feed supply chains. However, breastfeeding can be challenging when parents are not fully supported. 

To find out more, please visit https://worldbreastfeedingweek.org (Link is exerntal)